• Inside Sales Rep

    Job ID
    Regular Full-Time
    Location : Name
  • Overview

    POSITION SUMMARY: Responsible for generating qualified sales leads and establish a sales pipeline in the areas of CAT products, Allied equipment, product support & services and other related products. Identifies new opportunities & clients; confirming and capturing key information on these leads, while utilizing our in-house prospecting program (Saleslink). Initiates contact with marketing-generated-leads captured by phone, the web, events and direct marketing activities and qualify their readiness/timeframe to buy. Collaborate with sales counterparts regularly to generate appointments and assist with the initial sales process.



    1. Prospect and develop assigned accounts & provide Product Support and Sales to meet customer needs.
    2. Develop E-commerce and other business opportunities for all assigned accounts, provide quotes and close sales.
    1. Establish and maintain close working relationships with customers at all levels.
    2. Introduce Hawthorne’s Product Support and Sales capabilities to all customers.
    3. Make routine sales via phone or email on customers in assigned markets and maintain a quoting process for Product Support and Sales.
    4. Provide coordination between customers and respective departments to provide best possible service.
    5. Maintain customer contact information, sales call reports and weekly call planners; utilize Saleslink.
    6. Manage a lead prospecting pipeline within the Hawthorne sales database and maintain accurate information about prospects within our sales application.
    7. Handles account pre-call planning, opportunity qualification and objection handling.
    8. Develop sales goals and increase sales revenue for all departments. by turning over leads to appropriate Sales Managers.
    9. Develop and maintain a daily plan to maximize and leverage phone time, including pre-call planning, adhering to territory hours and metrics, and customizing scripts to market segments and prospect type.
    10. Participate in company meetings and marketing events.
    11. Keep current with Caterpillar & Allied products, industry trends and practices, including utilization of new technology and web resources.
    12. Learn and articulate technical specs of our product line.
    13. Assist with the planning and execution of sales sponsored functions.
    14. Performs all other duties as assigned by management.



    1. Must have a high school diploma or have passed a GED test.
    2. Minimum of 3-5 years customer service experience in a product support and sales environment preferred.
    3. Must be able to set and meet goals.
    4. Must have working knowledge of Microsoft Office Suite, Word & Excel.
    5. Must be organized and able to multi-task; establish priorities & meet deadlines for multiple projects.
    6. Must have excellent verbal & written communication skills; positive & energetic phone skills, excellent listening skills.
    7. Must have excellent interpersonal skills.
    8. Must have a positive attitude and be a self-starter; with the ability to work effectively in a highly competitive sales environment.
    9. Must have a valid Hawaii Drivers’ License with a good driving record.



    1. Walking: Moves about on foot often up and down stairs; sometimes on uneven terrain.
    2. Handling: Seizes helps or works with hands.
    3. Lifting: Raises or lowers miscellaneous paperwork.
    4. Reaching: Extends hands and arms in any direction.
    5. Stooping: Bends body downward and forward by bending at knees or waist.
    6. Standing: Remains in standing position if required to perform various functions of the job.
    7. Vision: Reads computer, documents & records.
    8. Talking: Communications by phone and in person.
    9. Sitting: Sits at desk for long periods of time.



    1. Noise: Works in conditions with constant or intermittent noise.
    2. Temp/Weather: Works in an office environment.


    ACCOMMODATIONS:  Reasonable accommodations for essential functions of the position will be considered.


    Hawthorne Cat® is an Equal Employment Opportunity/M/F/disability/protected veteran status.

    Hawthorne Cat® Participates in E-Verify.


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