Rental Sales Rep

Job ID
Temporary Full-Time
Location : Name
Hawthorne - Waipahu


Responsible for selling and renting new and used Caterpillar and Allied products. Establishes new customer relationships & provides support to existing customers to secure rentals and equipment sales. Prepares rental and sales proposals, completes contracts and coordinates equipment preparation. Actively involved in the marketing of product lines in territory.


  1. Attracts potential customers by studying competition, building relationships, obtaining referrals, organizing special marketing events, identifying needs, explaining products and options.
  2. Assists customers in selection and application of equipment by pointing out product advantages, demonstrating proper use of equipment, representing the company’s interests and updating customer database in Sales Link.
  3. Ensures all business transactions are conducted in accordance with company policies.
  4. Prepares professional sales and rental presentations and quotations for customers.
  5. Completes sales and purchasing agreements by writing specifications and price changes, following up on loan applications and required paperwork and ensuring customers are invoiced and payments are received.
  6. Prepares rental agreement, insurance form, invoicing and all required documents to complete the transaction and collects payment when customer is a “cash” customer.
  7. Provides quality customer service by upholding the company’s vision and standards.
  8. Follows-up on adjustments and corrections and coordinates information and requirements with support staff.
  9. Maintains professional knowledge by attending training classes, reviewing professional publications, establishing professional networks, benchmarking state-of the-art practices and participating in professional societies.
  10. Prepares reports by collecting, analyzing and summarizing information and trends by using full knowledge and utilization of Sales Link.
  11. Performs other duties as assigned.



  1. Must have a high school diploma or equivalent.
  2. College degree in marketing or business is preferred.
  3. Minimum two (2) years’ experience in rental material handling, heavy equipment sales and capital goods retail sales/service
  4. Logistical experience preferred.
  5. Must have excellent interpersonal and organizational skills.
  6. Must have strong written and verbal communication skills.
  7. Must have a positive attitude and be a self-starter.
  8. Must have a valid Drivers’ License with a good driving record.
  9. Ability and willingness to travel.
  10. Must have good working knowledge of MS Office programs.


TESTING REQUIREMENTS: Applicants may be required to pass a written and/or oral examination before being considered for employment in this position.



  1. Walking and moving about on foot often through uneven terrain, up & down stairs.
  2. Handling: Seizes objects, works with hands.
  3. Lifting: Raises or lowers miscellaneous equipment parts, small tools, batteries, tampers and other small equipment.
  4. Reaching: Extends hands and arms in any direction.
  5. Stooping: Bends body downward & forward by bending at knees or waist.                            
  6. Standing: Remains in standing position for long periods of time.
  7. Climbing: In and out of equipment.
  8. Vision: Reads spec sheets, invoices, parts books and service manuals.
  9. Talking: Communicates by phone, and in person.
  10. Sitting: Sits at a desk or in vehicle for long periods of time.


PHYSICAL STRENGTH: Lifting: Frequent exertion. Frequent lifting of up to 60 pounds.



  1. Noise: Works in conditions with constant or intermittent noise.
  2. Temp/Weather: Works in both office and (jobsites) outdoor environment.


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